What day is it today?

Monday?

Wednesday?

No. It's Halfbrick Fridays.

This is the day we celebrate the launch of our new casual games brand, Halfbrick Fridays! With the concept of "casual friday" being popular with anyone in the workforce, we've branded our games to embrace this fun-filled spirit. Whenever our development teams grab some spare time among the nooks and crannies of the usual workweek, they grind out some fantastic original IPs and turn them into full-fledged games.

The first game to be released in the Halfbrick Fridays series is Halfbrick Blast Off, a gravity-bending space adventure which will be available to download on the Xbox Community Games service from March 27th 2009. Following on from that in two weeks will be Halfbrick Echoes. and yet another two full titles in the next few months. And there's more in the works.

Keep an eye out for the Halfbrick Fridays logo and our series of games titled with the Halfbrick company name. That way, you know where to look and you know they will be awesome!

Follow us on Twitter and Youtube for even more content and media updates as our games hit the streets!